Hunting – Pourquoichasser.com

The new hunting image campaign from the Fédération québécoise des chasseurs et pêcheurs, with the theme “Hunting is an art”. The new campaign focuses on unexpected street events in an urban environment: street music with bird calls, camouflage make-up and immobility performances. This offensive is supported by posters and a Facebook promotion. The pourquoichasser.com website was also redesigned, offering visitors a new interactive section.
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